As we dive into 2024, TikTok continues to reign supreme in the social media landscape, shaping not just pop culture but also the very fabric of digital interaction. This year’s lineup of top TikTok influencers is a vibrant tapestry of creativity and influence, each bringing their own unique flair to the platform. From dance challenges that get the world moving to thought-provoking content that sparks conversations, these trendsetters are not just riding the wave of social media fame—they’re creating it. Join us as we unveil the trailblazers who are setting the bar for content creation and engagement on TikTok this year.
1.Khaby Lame
Followers: 161.4 million
About: A social media personality from Italy and Senegal.
Known for his humorous takes on “life hacks,” Khabane’s silent reactions and expressive face have made him a global sensation, resonating with a diverse audience.
The undisputed king of silent comedy. Khaby’s signature approach uses hilarious skits to expose overly complicated solutions to everyday problems. With a single expressive glance, he leaves viewers chuckling and questioning the “life hacks” they’ve seen online.
Khaby Lame, born on March 9, 2000, in Senegal, is a prominent TikTok influencer known for his silent comedy sketches that humorously debunk overly complicated life hacks. His unique content, which often features his signature hand gesture, has resonated with a global audience, propelling him to become the most-followed TikTok creator as of 2024. Lame’s rise to fame began after he was laid off during the COVID-19 pandemic, leading him to share his first comedic video on TikTok in March 2020.
2. Charli D’Amelio
Followers: 152 million
Description: Dancer and social media personality from the United States.
A former competitive dancer, Charli’s rise to fame began with her dance videos on trending songs. Her relatable content and engaging personality have amassed a huge following.
A true dance phenomenon, Charli’s infectious routines and collaborations with other talented creators keep her at the forefront. From mastering the latest trends to setting her own with smooth moves and captivating energy, Charli continues to dominate the dance floor on TikTok.
Charli D’Amelio, a Gen Z content creator from Connecticut, quickly became a TikTok sensation after she started posting dance videos in 2019. Her engaging content and relatable personality have amassed her a following of over 150 million, making her one of the platform’s top influencers. D’Amelio has leveraged her fame to venture into various collaborations, including a significant partnership with Dunkin’ Donuts and her own fashion line, showcasing her influence beyond the digital realm.
3. Bella Poarch
Followers: 93.8 million
Description: Singer and social media personality from the Philippines and the United States.
Bella became an overnight sensation with her lip-syncing video to “M to the B,” which became one of the most liked videos on TikTok, showcasing the power of viral content.
Bella Poarch, a Filipino-American social media personality, rose to fame with her engaging content on TikTok. She holds the record for creating the most-liked video on the platform, which features her lip-syncing to the song “M to the B” by British rapper Millie B. Bella’s influence extends beyond TikTok, as she has also ventured into music, releasing her debut single “Build a Bitch” to a positive reception.
4. MrBeast
Followers: 93.4 million
Description: Social media personality from the United States.
YouTube star MrBeast has taken TikTok by storm with his outrageous stunts and challenges that involve mind-blowing giveaways.
Jimmy Donaldson, known as MrBeast, is a philanthropist and content creator who has gained a massive following on TikTok for his elaborate challenges and generous giveaways. His innovative approach to content creation has not only earned him a place among the top TikTok influencers but also led him to become YouTube’s most-subscribed independent creator. MrBeast’s influence continues to grow as he inspires a wave of content creators with his charitable endeavors and creative videos.
5. Addison Rae
Followers: 88.6 million
Description: Social media personality and dancer from the United States.
Addison’s dance videos have not only gained her a massive following but also opened doors to acting, with a starring role in the Netflix film “He’s All That.”
Addison Rae, born Addison Rae Easterling, is a prominent figure on TikTok, known for her dance videos and vibrant personality. She quickly rose to fame after joining the platform, amassing a staggering following that places her among the top influencers. Her success on TikTok has opened doors to various opportunities, including a music career with her debut single “Obsessed” and acting roles in films like “He’s All That.” Addison’s influence extends beyond entertainment, as she’s also ventured into business with her cosmetics line, Item Beauty.
6. Zach King
Followers: 81.1 million
Description: Social media personality from the United States.
An illusionist by trade, Zach’s “magic” videos have captivated a wide audience, blending creativity with digital trickery to create shareable content.
Zach King is a filmmaker and social media personality who has captivated millions with his “digital sleight of hand” magic videos. His unique content, which often features clever visual effects and illusions, has garnered him a vast following on TikTok and other platforms. Zach’s innovative approach to short-form content creation has not only entertained but also inspired aspiring filmmakers and creators worldwide.
7. Kimberly Loaiza
Followers: 80.8 million
Description: Singer and social media personality from Mexico.
Kimberly Guadalupe Loaiza Martinez, known as Kimberly Loaiza, is a prominent figure in the digital world, particularly on TikTok where she stands as one of the most-followed users. Starting her YouTube career in 2016, she has since expanded her influence across various platforms, amassing millions of followers who are captivated by her content which ranges from music to lifestyle vlogs. Notably, her musical endeavors have also garnered attention, with singles like “Enamorarme” and collaborations with other artists. Her success on social media has led to ventures in business, including launching a clothing line and a telephone company. Loaiza’s journey reflects the dynamic nature of internet stardom and the potential for influencers to branch out into multiple creative and entrepreneurial avenues.
8. TikTok
Followers: 79.0 million
Description: A social media platform from China.
TikTok is a social media phenomenon that has taken the world by storm. It’s a platform where users can create and share short-form videos, often featuring music, filters, and various effects to express themselves creatively. Originally known as Musical.ly, TikTok has evolved to include a wide range of content, from entertainment and dance to educational and informative videos. With its immense popularity, especially among younger audiences, TikTok has become a significant part of the cultural zeitgeist, influencing trends and launching new internet celebrities. Its success is reflected in its staggering user base, with billions of downloads and a thriving community of content creators and viewers alike.
9. Burak Özdemir
Followers: 74.7 million
Description: Social media personality from Turkey.
Burak Özdemir, also known as CZN Burak, is a Turkish chef who has gained international fame through his engaging cooking videos on TikTok and Instagram. Born on March 24, 1994, in Yayladağı, Turkey, he is known for his oversized Turkish dishes and his charismatic presence, often smiling directly at the camera while preparing food. His unique style and culinary skills have not only earned him a massive social media following but also led to the establishment of a successful restaurant chain, Hatay Civilizations Table, with locations in Turkey and abroad. Özdemir’s popularity is a testament to the power of social media in catapulting talented individuals to global recognition.
10. The Rock (Dwayne Johnson)
Followers: 74.2 million
Description: Actor and former wrestler from the United States.
Dwayne Johnson, also known as The Rock, is not only a renowned actor and former professional wrestler but has also made his mark as a TikTok influencer. With his charismatic personality and engaging content, he has garnered a significant following on the platform. Johnson often shares snippets of his workouts, new challenges, family moments, and motivational messages, resonating with a wide audience and showcasing his multifaceted life beyond the big screen.
